I was starting to like NYC, and then I paid $30 to bring a cake into a restaurant for my friend’s birthday. I was starting to like NYC, and then I was packed like a sardine on the subway for an hour with my hands clenched around a grocery bag with sweat dripping down my…

A lump of clay sits. Eventually passing through a machine and emerging smooth. All signs of wrinkles gone.

First principles bring clarity. First principles cut through the noise. First principles identify the North Star.

We’re back at the cookie manufacturer. Things are going well. We have a distributor who’s gotten our product into Targets nationwide. But our procurement team is feeling strained. First, it’s composed of a former business analyst and electrical engineer…they’re good at their job but unaware of ore strategic thinking for procurement. They are also responsible…

What was once open fields of rolling hills became a refuge for pioneers. Eventually the settlement transformed into a bustling hub for trade and transportation. Only to find itself years later in the wake of the Civil War.