Jobs To Be Done, Personally

In the product world, we talk a lot about ‘jobs to be done.’ This is a helpful framework known as Outcome-Driven Innovation. Examples of jobs to be done are: I don’t want a shovel, I want a hole. I don’t want a light, I want to be able to see. Those tasks, become jobs to…

Team Purple

If you’re both driving towards the same goal, even if you have opposing opinions you’ll end up working out a good solution. It’s not team blue vs team red. It’s team purple and we just have to figure out the right trade-offs to get there.

Changed

Our environments change us. A firm bedrock from which we leap to new heights or sinking quick sand we can’t escape. Choose your groups carefully. Create groups that propel you to new heights.

A Pair

To celebrate what is good and reject the wrong. To sleep with a light heart and reconcile trespasses. To get one we must face the other.